Last June 10-11, 2014: I and my search marketing team attended a Google Adwords seminar held at Alphaland Southgate Tower Magallanes. It was a two day event and our speaker was none other than Ms. Marie Lu from WideOut. She's a certified digital marketing manager and has extensive experience on handling Adwords campaign. I also forgot to mention that she's also an Adwords certified too.
As a participants or attendees of the seminar we are oblige to bring our own laptop because we will use it on the 2nd day to take the online exam on Advertising fundamentals from Google Partners. Anyhow, we are very lucky that we only pay 600 pesos per head for the event because our company is one of the Google Partnered companies. We chance to avail the 90% discount from the actual amount of 6,000 pesos.
The search marketing team with our expat web content creator - Kuda! |
L-R (Eduardo, Me, Ms. Marie Lu, Teresa, Maricris & Kuda) |
I can say that I learned a lot on the seminar especially on how to create an Adwords campaign, some tips, PPC terms and case to case scenarios or problems that we might encounter on handling a pay per click ads.